1. Have you ever tried to Google your company name or a phrase that your best client would use to find your business?
2. Does your website show up in a natural organic search (non-sponsored, non-paid ads)?
If the answer is “No” to either or both of these questions, you may have a site that is missing out on important opportunities by not having appropriate Tags
As a business owner and decision maker, you have a website for various reasons such as your need to:
· Make and save money
· Prospect for new clients while servicing your existing ones
· Brand your business
· Sell your ideas
A web site won't do you much good if it can’t be found. When your computer goes to a web page, there is hidden data called tags that you cannot see but which the computer can. It tells the computer how the page should be displayed.
Tags are critical to your success because they send visitors, including prospective clients, to your site. Without the proper use of tags your web site will loose the opportunity to grab the attention of potential customers using Google and other search engines. You might also lose existing customers who are directed to other business that are using tags.
Tags are necessary to a Search Engine Marketer, because the search engine uses tags to determine what content is more important than others.
For example, an HTML page uses tags to make headers look big. A search engine can “see” the headers that are bigger and decide that the content inside the header is providing more accurate information about the page than just the content.
Metatags are another type of tag that provides data and information about the page to Search Engines. When metatags are used properly they can help get you listed higher up in search engine results. The higher the results the better your chance of getting the sales, contacts, visitors, etc.
We at RP Design use industry-standard search engine optimization techniques to ensure that your site is tailored to specific search engines. These includes tags, titles, content, keywords, page structure, navigation, etc.--all sophisticated practices used by Google and other search engines to identify YOUR website and move it up.
Call us today to see how RP Design can move you up the search engines.
Sincerely,
Alan
Alan Davidson
RP Design Web Services
800.847.3475 x201
www.rpdesign.com
[ add comment ] ( 152 views ) | permalink |
( 3 / 2388 )
Subscribe
