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Ulbrich Stainless Steels & Special Metals, Inc.
www.ulbrich.com
Complex Programming
Custom Design |
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9/20/07 - Newsletter: Just Three More Selling Months
It's never too early to start thinking of ways to attract more customers by
driving them to your web site and translating their visits to sales. Even
for retailers, it may seem like a long way to go before December, but
according to the 2007 Holiday eSpending Report, shoppers are hitting their
favorite online stores well ahead of time and some have even finished their
holiday shopping.
So now is the time to promote your web site, using tools and tactics that
gain or maintain an online edge. Web promotion is a mix of many things,
beginning with pay-per-click advertising, search engine optimization, word
of mouth marketing, public relations campaigns with press releases and
articles, blogs and even traditional advertising with your Web [address]
prominently displayed.
Driving customers to your site is essential, but don't neglect to analyze
what they do once there. We suggest creating a fine-tuned campaign with
specific, measurable goals targeted at potential customers. Then simply do
the math to learn if you are meeting your ROI.
Interested? Call today to discuss your Fall Campaign.
Best Regards,
Robert P. Davidson, Ph.D.
President
RP Design Web Services
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