13th in a series about website basics

E-COMMERCE: SAFE SHOPPING

Have you ever had a negative experience trying to purchase online? You never wanted to go back, right? Maybe you told your friends, too . . . which brings me to another item of interest about e-commerce. While it’s true that your e-commerce website can provide your company with the revenue and business expansion that you seek, there is still plenty of resistance to online shopping. Here’s an infographic from SiteJabber, "Why Are People Afraid of E-Commerce?" (which also includes some excellent tips for online shoppers.)

Congratulations to Carolina Building Repair Supply, LLC on their new website, featuring an attractive, clean design to showcase specialty asphalt and concrete products for surface applications in paving and building repair. The comprehensive list of products, grouped in categories, is accompanied by a description of use for each item.

12th in a series about website basics

E-COMMERCE: CHECKIN’ IT OUT - ONLINE!

In my last message, I listed some of the advantages of having an e-commerce site. No doubt it can be a real revenue builder. There are some real challenges, too, several of which are common to any business selling products and services. Besides reliable suppliers which all businesses require, you need to think about the customer services you offer and what kind of relationship you want with your customers.

11th in a series about website basics

E-COMMERCE: CHECK IT OUT!

Ever bought something on line? You’re part of the burgeoning world of e-commerce; part of recent studies!  According to data from Forrester Research:

• In 2011, 54% of people in the U.S made a purchase on the Internet.
• Online sales are foreseen to increase from $202 billion in 2011 to $327 billion by 2016.

A METHOD TO MOBILE

Tenth in a series about website basics and the nuts and bolts that make your website work for you.

You can tell how important I think the topic of Mobile Websites is, since this is my third blog o­n the subject; but when I read that 79% of mobile web consumers use their phones for shopping AND that 40 % of them will abandon a site if it doesn’t load in 3 seconds, I was impressed!  Three seconds!

Ninth in a series about website basics and the nuts and bolts that make your website work for you.

MORE ABOUT MOBILE

Do you access the Internet on a mobile device? If so, you’ve got a lot of company, as you can read in my last post about mobile websites. And it’s a growing phenomenon. Smartphones and tablets are driving huge numbers of visitors and shoppers to websites; and the number is increasing at a rapid rate.

Eighth in a series about website basics and the nuts and bolts that make your website work for you.

ON THE MOVE WITH MOBILE

By the year 2015, predicts Google, there will be a mobile device for every person on earth—over  six billion of them. What does that mean for you and your business? If you’ve ever tried accessing a regular site with a mobile device, you know that it’s not usually an optimal experience!

Seventh in a series, from RP Design Web Services, about website basics and the nuts and bolts that make your website work for you.

SEARCH ENGINE OPTIMIZATION: WHAT’S IN IT FOR YOU?

The complicated topic of SEO has filled hundreds of books and articles, and would stuff this blog way beyond capacity, but if we’re talking websites that work, it’s central to the subject. After all, it’s one of the ways to get the people you want to your beautiful website. And it certainly illustrates that you have to put the right content in to get the best results out of your website, because in order to stand apart from your competitors and get the attention of your audience, search engine advertising is a must. Even word-of-mouth referrals use the Internet to look you up. And they can do it because of Search Engine Optimization.

Most women know that finding the right gynecologist is one of the most important decisions of their lives. For women of all ages, the newly redesigned website by RP DESIGN Web Services for Milford OBGYN helps simplify the search 

Sixth in a series from RP DESIGN Web Services about website basics and the nuts and bolts that make your website work for you.

SO YOU’VE GOT A WEBSITE: NOW WHAT?

In the series, Putting Your Website to Work, so far, I’ve provided brief descriptions of some of the major components of your website, but once you have it up and running, it needs specific areas of marketing support to function that way you want it to, whether you’re looking to build your organization or build your profits.